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Tower 42 - a City of London icon - for sale

14 April 2010

On behalf of its clients, the joint owners of Tower 42, Redwood successfully delivered a targeted media plan, announcing the sale of the iconic City of London Estate to the international audience with a front page article in the Financial Times.  

Widespread national and international coverage was also achieved on this landmark announcement, the largest single asset sale in London in 2010, which is expected to generate interest from all four corners of the globe.   

The official marketing of the asset was kicked off with a front page exclusive article in the Financial Times, which portrayed the sale of this unique "trophy asset" opportunity as a sign of booming prices returning to London's commercial property market.