Redwood was in Manchester last week to support the communications around the formal unveiling of Revo – formally BCSC – along with the organisation’s new brand and six-point agenda for change at last week’s annual conference.

The UK retail property event of the year; Redwood has supported the conference as part of its retained role for Revo over the last four years. This year saw Redwood working with the Revo team to position the organisation at the forefront of a diversifying and dynamic sector.

Revo supports everyone working in the diverse world of retail property and placemaking to thrive and prosper. Representing the entire retail property and placemaking community, Revo includes property investors, occupiers, local authorities and the advisors and consultants who service the market. The new brand is contemporary, inclusive and will enhance and elevate all the great things that the organisation has been delivering for over 30 years and be the go-to organisation for influence, networks, standards and insight.

Click here to see Revo in action:

Redwood was also supporting a number of other clients at the conference, leading a total of 27 media briefings for clients in attendance including M&G Real Estate, Queensberry, Islington Square, Lunson Mitchenall, Leslie Jones Architecture and more.

Other highlights from the two days included insight from the diverse panel line up featuring speakers from Google, Deliveroo and Goldman Sachs. As Redwood’s pre-Revo blog predicted, the hot topics were in line with Revo’s conference programme title: ‘Clicks, Bricks & Brexit’ as well as the increasingly influential role of local authorities in retail-led regeneration and infrastructure.

Despite the events of the summer, the general mood at conference was positive and cautiously optimistic. There was general consensus that the industry remains buoyant with occupier activity resilient, albeit uncertainty is on the horizon as investment activity is low compared with this time last year. However, many observed that ‘deals were being done’ after the summer lull.

Revo, combining ‘retail’ and ‘evolution’, reflects the industry’s status as dynamic and constantly in flux. One thing is for certain – it is an exciting period of change for both the sector and the membership body which represents it.