Redwood’s role has been diverse, covering a number of key milestones for the firm. As a result of our campaign, Hermes Investment Management has a more prominent voice within the industry.
Having managed communications for the fund manager’s real estate team for over 25 years, Redwood’s role has been diverse and covered a number of key milestones for the firm – from major launches and asset acquisitions to strategic company shifts and HR changes.
A constant theme has been the positioning of Federated Hermes as a thought-leader in the industry. In recent years, this has focused on the themes of globalisation, urbanisation and technological advancement through the mouthpiece of CEO and 2015-16 BPF President, Chris Taylor.
Activity includes international and national profile pieces as well as strategic placement of comment in the national press around flagship Federated Hermes assets that bring these themes to life, including NOMA in Manchester, Paradise in Birmingham and Wellington Place in Leeds.
As a result of our campaign, Federated Hermes has a more prominent voice within the industry reflective of its significant UK and international real estate portfolio.