Redwood recently supported Delancey at an exhibition to reveal the next stage of its emerging proposals for Elephant and Castle town centre.
The plans for Elephant and Castle town centre include approximately 1,000 new homes for rent, new shops and restaurants, an integrated campus for London College of Communication (LCC), part of University of the Arts London (UAL), a 1,000 seat multi-screen cinema and a previously unannounced grass-roots music venue. In addition, the proposals include a new Northern line Underground entrance and ticket hall, accessible public space and improved pedestrian routes with wider walkways. The plans also feature the creation of circa 60,000 sq ft of workspace for UAL head office staff plus 12 innovation units for start-up businesses.
Hundreds of people from the local community attended to view the plans and give feedback over the course of the three day exhibition. As well as organising the exhibition, Redwood worked with the team at Delancey on a programme of media relations to promote the exhibition and latest designs, securing coverage in the Evening Standard, City A.M, as well as in local and trade media, including Building Magazine, Architect’s Journal, Estates Gazette and others.
Redwood has worked with Delancey since November 2013 on all aspects of communications for the emerging proposals. To date, this has included facilitating three public consultation events, two stakeholder workshops, several sponsorship initiatives, the topping out ceremony for the first phase of the project, as well as providing asset management PR for the existing shopping centre.
The Elephant and Castle town centre redevelopment is part of a wider £3 billion regeneration underway in the area which includes the creation of a new pedestrianised town centre, brand new park, 5,000 new and replacement homes, approximately 450,000 sq ft of retail and leisure space, and an integrated public transport hub.