Redwood is pleased to announce that it has been appointed to deliver corporate and divisional PR to the McLaren Group. In line with a targeted strategy, Redwood will be raising the profile of the McLaren Group at a corporate level, as well as across its property and construction divisions. Activity will centre upon media relations and the provision of strategic counsel to the Group’s in-house communications function.
The McLaren Group boasts a real USP; a sector and service reach that spans the whole built environment – from property, construction through to design and fit out – and the company is investing in, and building some of the most prominent properties and developments that currently exist in the UK. The company’s success in the 2011 Building Awards ‘Contractor of the Year’ category is testament to McLaren’s existing and growing reputation and regard, and provides a strong platform for all communications to build on.
Activity is already well underway, with announcements delivered and placed for McLaren’s recent £41m contract win at Spenhill Development’s Higham Park and the securing of planning consent for an extensive mixed-use development in Weston-Super-Mare.