Sophie Byrne

Senior Account Director

The full story

Sophie has worked both on development projects and corporate positioning strategies for her clients, which include major industry players, retail schemes and professional consultancies.

She is responsible for devising and delivering communications plans that achieve her clients’ long-term business objectives, at a local, regional and national level. Sophie’s approach is very hands-on; from corporate announcements and thought-leadership campaigns to internal newsletters and consumer events.

Her knowledge and understanding of the media has been the foundation of her steady and confident approach to crisis and issues management. She is adept at working with third parties to ensure co-ordinated communications activity both on the ground and at a corporate level.

Sophie enjoys catching up with friends and family, cooking, dancing and trips to the theatre – she is proud to have seen Les Miserables in the West End nine times.

The City that inspires me the most…

Bristol – my university city where I learned so much. It’s an awe-inspiring place of culture and architecture and is on the doorstep of the South West countryside.

The best thing about my local community is…

Sydenham Arts – a charitable organisation that organises festivals, performances and markets and draws on the diverse talent within our area and across London.